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Mobile Marketing Maybe Not

Mobile Marketing

No Brasil empresas já investem milhões em mobile marketing: são campanhas SMS, mensagens Bluetooth, mobile sites, mobile ads, aplicativos e games para celulares e tablets, só para citar algumas ações.

Diferentemente do que muitos pensam, mobile marketing não é tendência tecnológica, e sim uma maneira que o mercado digital encontrou para alinhar os objetivos publicitários dos anunciantes aos novos hábitos de consumo de informação do seu público alvo.

Uma estratégia de comunicação móvel para alcançar e atender as expectativas do consumidor conectado a qualquer hora e em qualquer lugar.